Hollister Models Mock Asians at Opening of South Korea Store
When the A&F flagship store opened in Hong Kong, the media made
fun of HK women who were crazy over a cluster of shirtless models during the opening.
It always amuses me how brands like A&F and Hollister have such
receptive audience in Asian countries, while most consumers were
completely oblivious of the discriminatory practices of models in South
Korea (not to mention past complaints on the company's discriminatory hiring practices). In Hong Kong, I found it a little disturbing that there is not a
single Asian among the models, although most consumers cared more about
the "All American look" than racial insensitivity. And so, the role of news media is crucial in educating the public about racial controversies and promoting discourse in the public square.
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